If you have an idea for an app or tech business, but no technical background, join this FREE Masterclass and you’ll learn about:
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The framework for how to go from idea to live product
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What's worth investing in and what's just waste
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When to use AI & when to hire developers
Online on Wednesday 17 September 2025, 2 pm ET / 7 pm GMT
Reserve my seat for free
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Our classes have been taught at
Nasi Rwigema,
London Business School MBA
At London Business School, we built a six-month programme dedicated to helping students transition into tech.
Tech for Non-Techies was one of the most valuable courses we ran as part of the programme.Â
Lucia Marin Fabian,
Founder of Loop
Tech for Non-Technical Founders helped me understand all the aspects involved in developing an app, and helped me get investment to build my first prototype.
Sophia explained everything in a very clear and simple way. I couldn’t recommend this highly enough.
Our alumni have launched apps, raised funding, and scaled their businesses.
Meet your instructor
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Sophia Matveeva is the founder of Tech for Non-Techies, where she helps non-technical founders turn their ideas into real products.
As a non-technical founder, she co-created apps used by thousands, raised investment, and has mentored founders through Techstars, Visa, and Microsoft programs.
She has lectured at Oxford University, London Business School, and Chicago Booth, and her work has been featured in the Financial Times, Forbes, and Harvard Business Review.
Today, Sophia makes the complex world of technology simple — so you can build and grow your venture with confidence.
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Build a Startup Without Learning to Code
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DAYS
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HOURS
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MINS
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SECS
Reserve my seat for free
Online on Wednesday 17 September 2025, 11 am PT / 2 pm ET / 7 pm GMT
Space is limited. Reserve your spot now.
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