Ā Join to learn

  1. What design thinking is
  2. Why design thinking is different to traditionalĀ strategy
  3. How to use it for career & venture growth

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Learn the strategies that Brian Chesky used to turn Airbnb into a global success!

Design Thinking, first developed at Stanford, is the strength behind tech companies like Airbnb and Snap.

It is a methodology for making decisions, taking the right actions and knowing when to pivot and when to preserve.

You can design your work life as an employee or a business owner. Design thinking is for people like you, whether you receive the paycheck or sign the paycheck.

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About Sophia Matveeva

Sophia Matveeva is the CEO & founder of Tech For Non-Techies, an education and executive coaching company. Sophia has contributed to the Harvard Business Review, Financial Times, The Guardian and Forbes on entrepreneurship and technology, and hosts the top-rated Tech for Non-Techies podcast.

Tech for Non-Techies teaches non-technical professionals how to Speak Tech and succeed in the Digital Age through corporate & individual training programs.

She has also guest lectured at the University of Chicago, London Business School, and Oxford University, and led the Blackstone x Techstars accelerator at the University of Texas.Ā Sophia also sits on theĀ Advisory Board of Riviter, a generative AI start-up.

She holds an MBA from Chicago Booth, and a BSc (Hons) in Politics from Bristol. She speaks English, Russian and French.Ā 

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