176. How community management helps tech companies win
Nov 08, 2023In just the first half of 2023, the Sweat with Kayla app recorded over $77 million in revenue. Without an engaged community, this success would not have been possible.
A well managed community can help a business grow revenue, attract new customers and create a product that users love.
Learn how smart tech companies embed communities into their business models in this short episode.
Listen to learn:
- What community management is
- What the Content, Community, Commercialization model is and why VCs love it
- Two case studies of how tech businesses have used community management to grow
- Why community management is a great way into the tech sector for non-techies
- When to ignore community metrics
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How to transition into a career in tech
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